trading enterprises Honda Accord e:HEV and ZR-V Roadshow
The Brief
To design an experiential roadshow displaying the newly launched Honda Accord e:HEV and ZR-V in key malls around the UAE.
what we did.
The Solution
After successfully launching the ZRV to media and influencers, we collaborated with Honda on a roadshow to present the product to the public.
We created an experiential stand to showcase the ZRV and the all-new Accord in an interactive activation. The experience included a custom-built driving simulator for the new Accord e:HEV. The ZRV display featured a 360 photo booth, which generated a lot of content and social media buzz.
