Urban Abode

Brand Creation

Urban Abode is an online home interiors and accessories store. The idea was born of a struggle to find a wide range of stylish and affordable homewares in UAE.

They commissioned The Other Guyz to create their visual identity and online store experience. We’ve worked side by side with Urban Abode to define their core values and brand story in order to create unique visual presence that appeals to the multicultural society in UAE.

We used the brand initials to design a sleek emblem and logo to reflect the essence of the business. The new brand is now live across their website, print materials and social media. If you’re a fan of Scandinavian and industrial home, you should check them out at UrbanAbode.co.