Driven by a lack of solid and reliable information on the e-Commerce market realities and dynamics in MENA, Google partnered up with BAIN on developing and launching a comprehensive study on the e-Commerce Industry in the region. Think with Google is Google’s way to share all of this useful data and more with marketers in the MENA region.
TOG worked with Google to create and develop Think with Google, an event that would launch the e-Commerce study findings to industry professionals, MENA business leaders, top executives and press.
We developed and delivered a concept that transformed a DIFC venue into a Google territory and environment. Over 300 guests from the largest online retailers in the region to marketers learned about the latest e-Commerce data. The study was supported by sessions and keynotes that gave the guests in-depth look into the latest trends, innovation and exclusive insights. Guests also had the time to network over lunch while experiencing Google’s most recent tech “Tilt Brush”.
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